It is needless to emphasize the importance of owning a website in today’s world. This also explains why web design and development is also similarly important. Web design is basically about designing the layout of the website. Images, colors, font size and style and all other interactive elements are used on a website. How each action on the site causes a reaction like moving the mouse cursor over a link may change its color and so on all fall under web designing.
Web Design is done using markup language such as HTML, XHTML, XML, CSS (Cascading Style Sheets), and so on. A website can have more than one page. These include the homepage, contact information, and so on. The homepage is the main page because that is the page first shown on a web browser when visiting the site. After completing the overall designing of the site, there is still the programming and web hosting which needs to be taken care of.
Web Content
When designing websites, the focus is not on the design of the page alone but on the content as well. A well designed website brings visitors but content retains them there and keeps bringing them back.
Web Browser Compatibility
There are various web browsers in the market today like Google Chrome, Internet Explorer, Mozilla Firefox etc. and it is important to make sure that the website is cross-browser compatible. What it means is that certain coding or designing of a page may work differently depending on different web browsers. So it is important to test the website in all browsers and make adjustments if necessary to ensure everything’s working perfectly.
Web Traffic
Now after the site is up and running, the next step is to draw traffic and start working towards its objective. You may exert DIY efforts or hire expert companies. If you choose to hire professionals, find one which deals with web design, web hosting, web content, social media marketing, and SEO or search engine optimization. One of the ways to draw traffic and make people aware about your website is by ensuring that the site is SEO efficient. SEO helps improve website rank in search engines. The higher the ranking in search engines, the more visits the site receives.
Guest Post by Maria, the author of this post is an SEO and social media consultant. You may contact her through the blog www.freemindsfreelines.com
